Serial Entrepreneur. Introvert. Speaker. Investor.


Before becoming an entrepreneur, Louise was a physicist and then an attorney. She’s founded (and exited) 3 direct-to-consumer brands. Currently, her time and focus are spent on 2 areas: (i) helping her businesses and others hire and train truly exceptional people, and (ii) helping D2C brands scale through smarter, data-driven online advertising and sales funnels. She is proud to be an introvert and sculpts her businesses around her personality. For fun, she enjoys trading crypto, hill walking in Scotland, and enjoying single origin pour overs.


Business interests

Fun projects


2016 - 2021
CEO of Nourishing Brands and CoBionic
Scaled direct-to-consumer nutrition brand through digital summits, organic traffic, and then paid advertising (FB & IG). Achieved Top 500 of Inc 5000 in both 2020 and 2021. Started and scaled a second brand (tasty supplements for women) through paid advertising.
2013 - 2015
Co-founded one of the first independent digital magazines available on the Apple App Store. Grew downloads to over 1 million.
2010 - 2013
Attorney at Debevoise and Plimpton
Practiced in the Trusts & Estates department under Jonathan Rikoon.
Juris Doctor (JD) degree
Attended Columbia Law School in New York. Classes with Prof. Tim Wu, Prof. Jane Ginsburg, and Prof. Gillian Metzger.
B.S. & M.S. in Natural Sciences (Physics)
Attended the University of Cambridge (Queens' College) in the UK. Specialized in experimental physics.

Available for Speaking and Consulting Engagements


I really enjoyed working with Louise! She effectively manages the team, and conducts great exercises to strengthen it. Working with her over the last three years has definitely helped me improve both professionally and personally!

Tania, Co-Worker

Louise is someone you’ll definitely want to work with. She’s a good leader and she has genuine concern for her employees. What I like most about working with her is that you get to learn a lot from her because she’s a very knowledgeable and patient person.

Alyssa, Co-Worker

I’m so grateful to have the opportunity to work for Louise and her company! She is very hard-working, organized, articulate, and highly knowledgeable in all aspects of her business. She can make any process or concept easy to understand which I think is a gift not many people have.

Erica, Co-Worker